{"id":6144,"date":"2026-08-09T16:02:48","date_gmt":"2026-08-09T08:02:48","guid":{"rendered":"https:\/\/www.jumancandles.com\/?p=6144"},"modified":"2026-08-09T16:03:02","modified_gmt":"2026-08-09T08:03:02","slug":"seasonal-candle-collections-how-to-plan-launch-and-sell","status":"publish","type":"post","link":"https:\/\/www.jumancandles.com\/ja\/seasonal-candle-collections-how-to-plan-launch-and-sell\/","title":{"rendered":"\u5b63\u7bc0\u9650\u5b9a\u30ad\u30e3\u30f3\u30c9\u30eb\u30b3\u30ec\u30af\u30b7\u30e7\u30f3 \u2015 \u4f01\u753b\u30fb\u767a\u58f2\u30fb\u8ca9\u58f2\u306e\u9032\u3081\u65b9"},"content":{"rendered":"
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\u5b63\u7bc0\u9650\u5b9a\u30b3\u30ec\u30af\u30b7\u30e7\u30f3\u304c\u91cd\u8981\u306a\u7406\u7531<\/span><\/strong><\/p>\n

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\u5e74\u9593\u30ab\u30ec\u30f3\u30c0\u30fc\u306e\u8a08\u753b<\/span><\/strong><\/p>\n

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\u3082\u3061\u308d\u3093\u3001\u3053\u308c\u3089\u306f\u53b3\u683c\u306a\u30eb\u30fc\u30eb\u3068\u3044\u3046\u308f\u3051\u3067\u306f\u3042\u308a\u307e\u305b\u3093\u3002\u82e5\u5e74\u5c64\u3084\u90fd\u5e02\u90e8\u306e\u4eba\u3005\u3092\u30bf\u30fc\u30b2\u30c3\u30c8\u3068\u3059\u308b\u30d6\u30e9\u30f3\u30c9\u3068\u3001\u30a6\u30a7\u30eb\u30cd\u30b9\u3084\u30de\u30a4\u30f3\u30c9\u30d5\u30eb\u30cd\u30b9\u306b\u91cd\u70b9\u3092\u7f6e\u304f\u30d6\u30e9\u30f3\u30c9\u3068\u3067\u306f\u3001\u5b63\u7bc0\u306e\u6349\u3048\u65b9\u304c\u7570\u306a\u308b\u304b\u3082\u3057\u308c\u307e\u305b\u3093\u3002\u91cd\u8981\u306a\u306e\u306f\u3001\u30bf\u30fc\u30b2\u30c3\u30c8\u5c64\u3092\u7406\u89e3\u3057\u3001\u305d\u306e\u5b63\u7bc0\u3054\u3068\u306e\u7fd2\u6163\u306b\u97ff\u304f\u30b3\u30ec\u30af\u30b7\u30e7\u30f3\u3092\u30c7\u30b6\u30a4\u30f3\u3059\u308b\u3053\u3068\u3067\u3059\u3002.<\/span><\/p>\n

\u5b63\u7bc0\u3054\u3068\u306e\u9999\u308a\u306e\u30d7\u30ed\u30d5\u30a1\u30a4\u30eb\u306e\u958b\u767a<\/span><\/strong><\/p>\n

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\u30c6\u30b9\u30c8\u306f\u6975\u3081\u3066\u91cd\u8981\u3067\u3059\u3002\u62c5\u5f53\u8005\u3068\u7dca\u5bc6\u306b\u9023\u643a\u3057\u3066 \u30aa\u30fc\u30c0\u30fc\u30e1\u30a4\u30c9\u30ad\u30e3\u30f3\u30c9\u30eb\u30e1\u30fc\u30ab\u30fc<\/a> \u304a\u9078\u3073\u3044\u305f\u3060\u3044\u305f\u30ef\u30c3\u30af\u30b9\u3068\u5bb9\u5668\u306e\u7d44\u307f\u5408\u308f\u305b\u3067\u826f\u597d\u306a\u9999\u308a\u3092\u767a\u63ee\u3059\u308b\u5b63\u7bc0\u9650\u5b9a\u30d5\u30ec\u30b0\u30e9\u30f3\u30b9\u3092\u958b\u767a\u3057\u307e\u3059\u3002\u71c3\u713c\u8a66\u9a13\u3067\u306f\u3001\u30b3\u30fc\u30eb\u30c9\u30b9\u30ed\u30fc\u3068\u30db\u30c3\u30c8\u30b9\u30ed\u30fc\u306e\u4e21\u65b9\u3092\u78ba\u8a8d\u3057\u3001\u5b89\u5b9a\u6027\u8a66\u9a13\u306b\u3088\u308a\u3001\u88fd\u54c1\u306e\u4fdd\u5b58\u671f\u9593\u3092\u901a\u3058\u3066\u9999\u308a\u304c\u5909\u5316\u3057\u306a\u3044\u3053\u3068\u3092\u4fdd\u8a3c\u3057\u307e\u3059\u3002\u5b63\u7bc0\u9650\u5b9a\u30d5\u30ec\u30b0\u30e9\u30f3\u30b9\u306e\u958b\u767a\u306b\u306f\u901a\u5e3830\uff5e60\u65e5\u3092\u8981\u3059\u308b\u305f\u3081\u3001\u305d\u308c\u306b\u5fdc\u3058\u3066\u8a08\u753b\u3092\u7acb\u3066\u3066\u304f\u3060\u3055\u3044\u3002.<\/span><\/p>\n

\u30d1\u30c3\u30b1\u30fc\u30b8\u3068\u30c7\u30b6\u30a4\u30f3<\/span><\/strong><\/p>\n

\u5b63\u7bc0\u9650\u5b9a\u306e\u30d1\u30c3\u30b1\u30fc\u30b8\u306f\u3001\u30d3\u30b8\u30e5\u30a2\u30eb\u30a2\u30a4\u30c7\u30f3\u30c6\u30a3\u30c6\u30a3\u3092\u4e00\u65b0\u3057\u3001\u5e97\u982d\u3067\u76ee\u3092\u5f15\u304f\u7d76\u597d\u306e\u6a5f\u4f1a\u3067\u3059\u3002\u5168\u9762\u7684\u306a\u30c7\u30b6\u30a4\u30f3\u5909\u66f4\u3067\u306f\u306a\u304f\u3001\u3055\u308a\u3052\u306a\u3044\u8abf\u6574\u3092\u691c\u8a0e\u3057\u3066\u307f\u307e\u3057\u3087\u3046\u3002\u30db\u30ea\u30c7\u30fc\u30b7\u30fc\u30ba\u30f3\u306b\u306f\u30e1\u30bf\u30ea\u30c3\u30af\u30b4\u30fc\u30eb\u30c9\u306e\u30e9\u30d9\u30eb\u3001\u6625\u306b\u306f\u30d1\u30b9\u30c6\u30eb\u30c8\u30fc\u30f3\u3001\u79cb\u306b\u306f\u30de\u30c3\u30c8\u4ed5\u4e0a\u3052\u3092\u63a1\u7528\u3059\u308b\u3053\u3068\u3067\u3001\u5168\u9762\u7684\u306a\u30d6\u30e9\u30f3\u30c9\u5237\u65b0\u306b\u304b\u304b\u308b\u8cbb\u7528\u3092\u304b\u3051\u305a\u306b\u5b63\u7bc0\u611f\u3092\u6f14\u51fa\u3067\u304d\u307e\u3059\u3002.<\/span><\/p>\n

\u30e9\u30d9\u30eb\u306e\u30c7\u30b6\u30a4\u30f3\u306f\u3001\u30d6\u30e9\u30f3\u30c9\u5168\u4f53\u306e\u30a2\u30a4\u30c7\u30f3\u30c6\u30a3\u30c6\u30a3\u3068\u4e00\u8cab\u6027\u3092\u4fdd\u3061\u3064\u3064\u3001\u5b63\u7bc0\u306e\u30c6\u30fc\u30de\u3092\u660e\u78ba\u306b\u4f1d\u3048\u308b\u3082\u306e\u3067\u306a\u3051\u308c\u3070\u306a\u308a\u307e\u305b\u3093\u3002\u5b63\u7bc0\u611f\u3042\u3075\u308c\u308b\u30a4\u30e1\u30fc\u30b8\u3084\u30ab\u30e9\u30fc\u30d1\u30ec\u30c3\u30c8\u306e\u5909\u66f4\u3001\u3042\u308b\u3044\u306f\u30b3\u30ec\u30af\u30b7\u30e7\u30f3\u306b\u7279\u5225\u611f\u3084\u30b3\u30ec\u30af\u30bf\u30fc\u30ba\u30a2\u30a4\u30c6\u30e0\u3068\u3057\u3066\u306e\u9b45\u529b\u3092\u611f\u3058\u3055\u305b\u308b\u9650\u5b9a\u7248\u30de\u30fc\u30af\u306a\u3069\u3092\u53d6\u308a\u5165\u308c\u307e\u3057\u3087\u3046\u3002.<\/span><\/p>\n

\u30b9\u30b1\u30b8\u30e5\u30fc\u30eb\u3068\u751f\u7523\u30ea\u30fc\u30c9\u30bf\u30a4\u30e0<\/span><\/strong><\/p>\n

\u5b63\u7bc0\u3054\u3068\u306e\u30b3\u30ec\u30af\u30b7\u30e7\u30f3\u3067\u306f\u3001\u30bf\u30a4\u30df\u30f3\u30b0\u304c\u6975\u3081\u3066\u91cd\u8981\u3067\u3059\u3002\u751f\u7523\u30ea\u30fc\u30c9\u30bf\u30a4\u30e0\u306f \u30d7\u30e9\u30a4\u30d9\u30fc\u30c8\u30d6\u30e9\u30f3\u30c9\u306e\u30ad\u30e3\u30f3\u30c9\u30eb<\/a> \u901a\u5e38\u3001\u6ce8\u6587\u6570\u91cf\u3084\u30ab\u30b9\u30bf\u30de\u30a4\u30ba\u306e\u8907\u96d1\u3055\u306b\u3082\u3088\u308a\u307e\u3059\u304c\u30014\uff5e8\u9031\u9593\u7a0b\u5ea6\u304b\u304b\u308a\u307e\u3059\u3002\u5b63\u7bc0\u9650\u5b9a\u30b3\u30ec\u30af\u30b7\u30e7\u30f3\u306e\u5834\u5408\u306f\u3001\u30b5\u30f3\u30d7\u30eb\u4f5c\u6210\u3001\u6539\u826f\u3001\u51fa\u8377\u306b\u5099\u3048\u3066\u30012\uff5e4\u9031\u9593\u306e\u4f59\u88d5\u3092\u898b\u3066\u304a\u304f\u306e\u304c\u8ce2\u660e\u3067\u3059\u3002 \u7d4c\u9a13\u5247\u3068\u3057\u3066\u3001\u30b7\u30fc\u30ba\u30f3\u304c\u59cb\u307e\u308b\u5c11\u306a\u304f\u3068\u308212\u9031\u9593\u524d\u306b\u306f\u3001\u5b63\u7bc0\u9650\u5b9a\u30b3\u30ec\u30af\u30b7\u30e7\u30f3\u306e\u8a08\u753b\u3092\u958b\u59cb\u3059\u308b\u3053\u3068\u3092\u304a\u52e7\u3081\u3057\u307e\u3059\u3002\u3053\u308c\u306b\u3088\u308a\u3001\u9999\u308a\u306e\u958b\u767a\u3001\u30b5\u30f3\u30d7\u30eb\u4f5c\u6210\u3001\u751f\u7523\u3001\u51fa\u8377\u306b\u5341\u5206\u306a\u6642\u9593\u3092\u78ba\u4fdd\u3067\u304d\u3001\u5b63\u7bc0\u9650\u5b9a\u306e\u8ca9\u58f2\u671f\u9593\u306b\u9593\u306b\u5408\u308f\u305b\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002.<\/span><\/p>\n

\u5b63\u7bc0\u9650\u5b9a\u5546\u54c1\u306e\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3<\/span><\/strong><\/p>\n

\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u8a08\u753b\u306a\u3057\u306b\u5b63\u7bc0\u9650\u5b9a\u30b3\u30ec\u30af\u30b7\u30e7\u30f3\u3092\u767a\u58f2\u3059\u308b\u306e\u306f\u3001\u82af\u306e\u306a\u3044\u308d\u3046\u305d\u304f\u306b\u706b\u3092\u3064\u3051\u308b\u3088\u3046\u306a\u3082\u306e\u3067\u3059\u3002\u767a\u58f2\u524d\u306b\u3001\u30e1\u30fc\u30eb\u3067\u306e\u4e88\u544a\u3084\u30bd\u30fc\u30b7\u30e3\u30eb\u30e1\u30c7\u30a3\u30a2\u3078\u306e\u6295\u7a3f\u3092\u901a\u3058\u3066\u671f\u5f85\u611f\u3092\u9ad8\u3081\u307e\u3057\u3087\u3046\u3002\u300c\u671f\u9593\u9650\u5b9a\u300d\u3084\u300c\u58f2\u308a\u5207\u308c\u6b21\u7b2c\u7d42\u4e86\u300d\u306a\u3069\u3001\u7dca\u6025\u6027\u3092\u559a\u8d77\u3059\u308b\u8a00\u8449\u3092\u4f7f\u3044\u307e\u3057\u3087\u3046\u3002 \u307e\u305f\u3001\u30ad\u30e3\u30f3\u30c9\u30eb\u306e\u30b9\u30bf\u30a4\u30ea\u30f3\u30b0\u65b9\u6cd5\u3084\u30ae\u30d5\u30c8\u9078\u3073\u306e\u30d2\u30f3\u30c8\u3001\u5b63\u7bc0\u306b\u5408\u308f\u305b\u305f\u30a4\u30f3\u30c6\u30ea\u30a2\u306b\u95a2\u3059\u308b\u6295\u7a3f\u306a\u3069\u3001\u305d\u306e\u5b63\u7bc0\u306b\u7279\u5316\u3057\u305f\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u4f5c\u6210\u3059\u308b\u3053\u3068\u3082\u304a\u5fd8\u308c\u306a\u304f\u3002.<\/span><\/p>\n

\u65e2\u5b58\u306e\u9867\u5ba2\u57fa\u76e4\u3092\u6700\u5927\u9650\u306b\u6d3b\u7528\u3057\u307e\u3057\u3087\u3046\u3002\u8cfc\u8aad\u8005\u306b\u5bfe\u3057\u3066\u3001\u9650\u5b9a\u306e\u5148\u884c\u8ca9\u58f2\u60c5\u5831\u3092\u30e1\u30fc\u30eb\u3067\u914d\u4fe1\u3057\u3001\u5b63\u7bc0\u9650\u5b9a\u306e\u9999\u308a\u3068\u30d9\u30b9\u30c8\u30bb\u30e9\u30fc\u306e\u5b9a\u756a\u5546\u54c1\u3092\u7d44\u307f\u5408\u308f\u305b\u305f\u30bb\u30c3\u30c8\u8ca9\u58f2\u3092\u63d0\u6848\u3057\u307e\u3057\u3087\u3046\u3002\u3053\u308c\u306b\u3088\u308a\u3001\u5e73\u5747\u6ce8\u6587\u984d\u304c\u5411\u4e0a\u3059\u308b\u3060\u3051\u3067\u306a\u304f\u3001\u5b63\u7bc0\u9650\u5b9a\u5546\u54c1\u3092\u8cfc\u5165\u3059\u308b\u9867\u5ba2\u306b\u3001\u901a\u5e74\u8ca9\u58f2\u306e\u30b3\u30ec\u30af\u30b7\u30e7\u30f3\u3092\u7d39\u4ecb\u3059\u308b\u3053\u3068\u3082\u3067\u304d\u307e\u3059\u3002.<\/span><\/p>\n

\u5728\u5eab\u7ba1\u7406<\/span><\/strong><\/p>\n

\u300c\u9650\u5b9a\u7248\u300d\u3060\u304b\u3089\u3068\u3044\u3063\u3066\u3001\u5728\u5eab\u304c\u4e0d\u8db3\u3057\u3066\u3044\u308b\u308f\u3051\u3067\u306f\u3042\u308a\u307e\u305b\u3093\u3002\u767a\u6ce8\u6570\u304c\u5c11\u306a\u3059\u304e\u308b\u3068\u3001\u58f2\u4e0a\u6a5f\u4f1a\u3092\u9003\u3057\u3001\u9867\u5ba2\u3092\u5931\u671b\u3055\u305b\u3066\u3057\u307e\u3044\u307e\u3059\u3002\u4e00\u65b9\u3067\u3001\u767a\u6ce8\u6570\u304c\u591a\u3059\u304e\u308b\u3068\u3001\u8cc7\u91d1\u304c\u62d8\u675f\u3055\u308c\u3001\u904e\u5270\u5728\u5eab\u306e\u30ea\u30b9\u30af\u304c\u751f\u3058\u307e\u3059\u3002\u767a\u6ce8\u6570\u91cf\u306f\u3001\u904e\u53bb\u306e\u5b63\u7bc0\u9650\u5b9a\u5546\u54c1\u306e\u8ca9\u58f2\u5b9f\u7e3e\u306b\u57fa\u3065\u3044\u3066\u6c7a\u5b9a\u3059\u308b\u304b\u3001\u307e\u305a\u306f\u63a7\u3048\u3081\u306a\u6570\u91cf\u304b\u3089\u59cb\u3081\u3001\u9700\u8981\u304c\u4e88\u60f3\u3092\u4e0a\u56de\u3063\u305f\u5834\u5408\u306b\u518d\u767a\u6ce8\u3092\u8a08\u753b\u3059\u308b\u3088\u3046\u306b\u3057\u307e\u3057\u3087\u3046\u3002\u5354\u529b\u3057\u3066 \u30ad\u30e3\u30f3\u30c9\u30eb\u306e\u5378\u58f2\u308a<\/a> \u67d4\u8edf\u306a\u6700\u5c0f\u767a\u6ce8\u6570\u91cf\uff08MOQ\uff09\u3092\u8a2d\u5b9a\u3057\u3066\u3044\u308b\u30b5\u30d7\u30e9\u30a4\u30e4\u30fc\u306f\u3001\u65b0\u8208\u30d6\u30e9\u30f3\u30c9\u304c\u30ea\u30b9\u30af\u3092\u6291\u3048\u3064\u3064\u5b63\u7bc0\u3054\u3068\u306e\u30b3\u30ec\u30af\u30b7\u30e7\u30f3\u3092\u30c6\u30b9\u30c8\u3059\u308b\u306e\u306b\u5f79\u7acb\u3061\u307e\u3059\u3002.<\/span><\/p>\n

\u7d50\u8ad6<\/span><\/strong><\/p>\n

\u5b63\u7bc0\u9650\u5b9a\u30ad\u30e3\u30f3\u30c9\u30eb<\/a> \u30b3\u30ec\u30af\u30b7\u30e7\u30f3\u306f\u3001\u30ea\u30d4\u30fc\u30c8\u8cfc\u5165\u3092\u4fc3\u9032\u3057\u3001\u30d6\u30e9\u30f3\u30c9\u3078\u306e\u95a2\u5fc3\u3092\u9ad8\u3081\u3001\u5e74\u9593\u3092\u901a\u3058\u3066\u58f2\u4e0a\u3092\u4f38\u3070\u3059\u305f\u3081\u306e\u6700\u3082\u52b9\u679c\u7684\u306a\u624b\u6cd5\u306e\u4e00\u3064\u3067\u3059\u3002\u4e8b\u524d\u306b\u30b9\u30b1\u30b8\u30e5\u30fc\u30eb\u3092\u7b56\u5b9a\u3057\u3001\u30d6\u30e9\u30f3\u30c9\u30a2\u30a4\u30c7\u30f3\u30c6\u30a3\u30c6\u30a3\u306b\u6cbf\u3063\u305f\u9999\u308a\u3092\u958b\u767a\u3057\u3001\u5f37\u529b\u306a\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3068\u5728\u5eab\u7ba1\u7406\u3092\u5fb9\u5e95\u3059\u308b\u3053\u3068\u3067\u3001\u5b63\u7bc0\u3054\u3068\u306e\u30b3\u30ec\u30af\u30b7\u30e7\u30f3\u3092\u78ba\u5b9f\u306a\u6210\u9577\u306e\u539f\u52d5\u529b\u306b\u5909\u3048\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002.<\/span><\/p>\n

\u5b63\u7bc0\u9650\u5b9a\u306e\u30ad\u30e3\u30f3\u30c9\u30eb\u30b3\u30ec\u30af\u30b7\u30e7\u30f3\u306e\u4f01\u753b\u3092\u59cb\u3081\u307e\u305b\u3093\u304b\uff1f\u4eca\u3059\u3050Juman Candles\u307e\u3067\u304a\u554f\u3044\u5408\u308f\u305b\u304f\u3060\u3055\u3044\u3002\u304a\u5ba2\u69d8\u306e\u5b63\u7bc0\u3054\u3068\u306e\u30d3\u30b8\u30e7\u30f3\u3092\u5f62\u306b\u3057\u307e\u3057\u3087\u3046\u3002.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t

\n\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\u7121\u6599\u76f8\u8ac7\u3084\u898b\u7a4d\u3082\u308a\u306e\u3054\u4f9d\u983c\u306f\u3001\u304a\u6c17\u8efd\u306b\u304a\u554f\u3044\u5408\u308f\u305b\u304f\u3060\u3055\u3044\u3002.<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"

For candle brands, few strategies deliver the combination of customer engagement, revenue growth, and brand excitement that seasonal collections provide. A well-executed seasonal drop gives customers a reason to return to your brand throughout the year, creates natural urgency around limited-edition products, and positions your brand as relevant and current. Yet…<\/p>","protected":false},"author":2,"featured_media":6145,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[17],"tags":[],"class_list":["post-6144","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.jumancandles.com\/ja\/wp-json\/wp\/v2\/posts\/6144","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.jumancandles.com\/ja\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.jumancandles.com\/ja\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.jumancandles.com\/ja\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.jumancandles.com\/ja\/wp-json\/wp\/v2\/comments?post=6144"}],"version-history":[{"count":4,"href":"https:\/\/www.jumancandles.com\/ja\/wp-json\/wp\/v2\/posts\/6144\/revisions"}],"predecessor-version":[{"id":6149,"href":"https:\/\/www.jumancandles.com\/ja\/wp-json\/wp\/v2\/posts\/6144\/revisions\/6149"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.jumancandles.com\/ja\/wp-json\/wp\/v2\/media\/6145"}],"wp:attachment":[{"href":"https:\/\/www.jumancandles.com\/ja\/wp-json\/wp\/v2\/media?parent=6144"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.jumancandles.com\/ja\/wp-json\/wp\/v2\/categories?post=6144"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.jumancandles.com\/ja\/wp-json\/wp\/v2\/tags?post=6144"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}